Only U

Ding Dong, the Lynch is dead.

Which old Lynch? The Merrill Lynch.

The much maligned USF institutional logo, featuring a reasonable facsimile of the Merrill Lynch logo will die at cock's crow on Monday. (or, yanno, probably sometime during the workday). Its replacement will be the athletic logo, the Iconic U, which will now pull double duty and represent the university in its entirety.

Daily Stampeder emeritus Collin can tell you about it better than I can.

In the end, we, the alumni, fans, and supporters, were bullish on the Merrill Lynch Lookin' Ass logo's departure, and for all of the digging in of heels the university did, eventually, we were heard.

I'd like to think I did my part.

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